National Route to Market Manager
National Route to Market Manager
As the National Route to Market (RTM) Manager, you will be responsible for designing, implementing, and optimizing the organisation’s route-to-market strategies across all regions and channels. You will ensure efficient, cost-effective product distribution and execution in traditional trade, modern trade, horeca, and direct-to-consumer channels to maximize market penetration, product availability, and revenue growth.
What we ask
Master degree in Business Administration or Sales or related field (MBA preferred).
+5 years of experience in RTM/Distribution Management, Sales Management in the FMCG or dairy sector.
Strong understanding of distribution models in emerging and developed markets.
Proficiency in data analytics, sales automation tools, and project management.-Strategic and analytical thinking
-Strong leadership and influencing skills
-Excellent project and change management capabilities
-Deep commercial acumen and understanding of retail dynamics
-Results-driven with a customer-centric mindset
Be a part of a fast-growing, innovative dairy brand shaping the future of nutrition.
Lead transformative initiatives with a national impact.
Work in a purpose-driven organisation committed to sustainability and quality.
What we offer
At FrieslandCampina, you'll immerse yourself in a unique, globally connected culture, where collaboration with colleagues across all our businesses is part of daily life. Alongside a competitive salary and comprehensive benefits package, we’re dedicated to your ongoing development, offering abundant opportunities for hands-on learning. Our informal, friendly environment fosters teamwork with passionate professionals who share your drive for excellence. At FrieslandCampina, we empower you with the autonomy and confidence to make a meaningful impact — helping to nourish the world while advancing your career.
Vacancy description
The RTM Manager role requires to lead from the front, develop robust and innovative value adding solutions to achieve organization’s numeric and profitability targets. This role is primarily responsibility to align, review and direct the best sales and operations practices to best suit the local project markets and ensure various stakeholders aligned (management, sales, distributors etc).
