Assistant Brand Manager (Dutch Lady)
Assistant Brand Manager (Dutch Lady)
- Drive brands growth in Vietnam by turning insights into agile, data-informed marketing actions, challenging conventions, and pursuing calculated risks.
- Balance strategic leadership with hands-on execution, ensuring strong cross-functional alignment and effective stakeholder management across the organization.
我们的需求
- Education: Bachelor’s degree in Marketing, Business, or related field.
- Experience: 1–2 years in brand/marketing roles, preferably in FMCG or consumer goods.
- Strong interest and familiarity with digital platforms, social media, influencer marketing, and emerging consumer trends.
- Skills:
+ Analytical & problem-solving skills
+ Stakeholder and project management
+ Digital literacy
+ Strong organizational skills
+ Excellent communication skills in English & Vietnamese.
我们可提供
- Distinctive company culture rooted in Dutch heritage and strengthened by a global, international presence
- Purpose-driven work where you will contribute directly to our mission of nourishing Vietnam
- Professional development opportunities through structured programs designed to support continuous growth and career advancement
- Competitive compensation and benefits package aligned with your skills, experience, and contributions
- Empowering environment that provides the opportunity to # UnleashYourNature and realize your full potential
空缺职位描述
- Marketing Operations
+ Assist in implementing annual marketing plans based on market, trade, and consumer insights
+ Support brand management activities including creative development, pricing, and promotions
+ Closely monitor and analyse brand performance (Sales, Share, Distribution) & competitor activities
+ Coordinate with internal teams (Supply Chain, Finance, Trade Marketing, Sales, R&D etc) and external partners (advertising, media, design agencies) to deliver brand objectives - Brand Activation
+ Assist in creating annual brand activation plans, including in-store communication, shopper promotions, and trial activations
+ Develop detailed implementation plans covering budget management, timelines, and activity tracking
+ Ensure flawless execution of in-store activations for product launches, key projects, and thematic campaigns - Digital & Social Media
+ Stay up to date with social media trends, consumer behavior, and cultural moments to inform marketing actions
+ Support the planning and execution of digital marketing campaigns
+ Contribute to the development of digital content strategies that strengthen brand presence and drive engagement
+ Collaborate with agencies and internal teams to ensure digital campaigns are aligned with overall brand objectives - Budget & Compliance
+ Provide regular updates on key data (volumes, market share, sales, market intelligence)
+ Ensure all marketing expenditures remain within approved budgets - Other Responsibilities
+ Participate in cross-functional projects as required
+ Support internal audit processes
+ Undertake additional tasks assigned by the Line Manager
在 FrieslandCampina，我们珍视每一个人独一无二的天性，也相信不同个体在一起可以产生巨大的能量。我们拥抱差异，打造无偏见 （性别、宗教、种族、性取向、年龄、残疾或国籍）的工作环境。释放天性，共赢为世界提供更好的营养。如果这也是你的初心，加入我们。
团队详情
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JOB-ID: 60512 |
Assistant Brand Manager (Dutch Lady),
Viet Nam