Assistant Brand Manager (Dutch Lady)
Assistant Brand Manager (Dutch Lady)
- Drive brands growth in Vietnam by turning insights into agile, data-informed marketing actions, challenging conventions, and pursuing calculated risks.
- Balance strategic leadership with hands-on execution, ensuring strong cross-functional alignment and effective stakeholder management across the organization.
Wat we vragen
- Education: Bachelor’s degree in Marketing, Business, or related field.
- Experience: 1–2 years in brand/marketing roles, preferably in FMCG or consumer goods.
- Strong interest and familiarity with digital platforms, social media, influencer marketing, and emerging consumer trends.
- Skills:
+ Analytical & problem-solving skills
+ Stakeholder and project management
+ Digital literacy
+ Strong organizational skills
+ Excellent communication skills in English & Vietnamese.
Wat we bieden
- Distinctive company culture rooted in Dutch heritage and strengthened by a global, international presence
- Purpose-driven work where you will contribute directly to our mission of nourishing Vietnam
- Professional development opportunities through structured programs designed to support continuous growth and career advancement
- Competitive compensation and benefits package aligned with your skills, experience, and contributions
- Empowering environment that provides the opportunity to # UnleashYourNature and realize your full potential
Vacaturetekst
- Marketing Operations
+ Assist in implementing annual marketing plans based on market, trade, and consumer insights
+ Support brand management activities including creative development, pricing, and promotions
+ Closely monitor and analyse brand performance (Sales, Share, Distribution) & competitor activities
+ Coordinate with internal teams (Supply Chain, Finance, Trade Marketing, Sales, R&D etc) and external partners (advertising, media, design agencies) to deliver brand objectives - Brand Activation
+ Assist in creating annual brand activation plans, including in-store communication, shopper promotions, and trial activations
+ Develop detailed implementation plans covering budget management, timelines, and activity tracking
+ Ensure flawless execution of in-store activations for product launches, key projects, and thematic campaigns - Digital & Social Media
+ Stay up to date with social media trends, consumer behavior, and cultural moments to inform marketing actions
+ Support the planning and execution of digital marketing campaigns
+ Contribute to the development of digital content strategies that strengthen brand presence and drive engagement
+ Collaborate with agencies and internal teams to ensure digital campaigns are aligned with overall brand objectives - Budget & Compliance
+ Provide regular updates on key data (volumes, market share, sales, market intelligence)
+ Ensure all marketing expenditures remain within approved budgets - Other Responsibilities
+ Participate in cross-functional projects as required
+ Support internal audit processes
+ Undertake additional tasks assigned by the Line Manager
Bij FrieslandCampina geloven we in een werkomgeving waar iedereen zich hun volledige en authentieke zelf kan voelen en in hun kracht wordt gezet om het beste uit zichzelf te halen. We omarmen elkaars verschillen en ontvangen graag je sollicitatie, ongeacht je geslacht, geloof, afkomst, seksuele voorkeur, leeftijd, beperking, of nationaliteit. Als wie wij zijn bij jou past, moedigen we je aan om te solliciteren, ook als je niet zeker weet of je aan alle eisen voldoet.
Ons team
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JOB-ID: 60512 |
Assistant Brand Manager (Dutch Lady),
Viet Nam