Senior Innovation Marketing Manager
Senior Innovation Marketing Manager
Are you ready to shape the future of dairy protein innovation? FrieslandCampina Ingredients is hiring a Senior Marketing Manager to shape global strategy and innovation for our €150M whey and caseinate portfolio in the Adult Nutrition segment. This high-impact role offers the chance to drive growth in performance and active nutrition, develop long-term strategy and ideation plans, and spearhead thought leadership in protein marketing. You’ll be the commercial lead in NPD, and collaborate across R&D, Finance, Regulatory, and Marketing. Your strategic vision and B2B marketing expertise will fuel our acceleration plan. If you’re a results-driven leader with 10+ years’ experience in strategy, innovation, and cross-functional project management—this is your opportunity to make a lasting impact at one of the world’s leading dairy companies.
What we ask
- You hold a BA/BSc or Master’s degree in Business, Marketing, Food Technology, Nutrition, or a related field.
- You have 10+ years of B2B marketing experience, including strategy development, innovation delivery, and working in matrix organizations.
- You think beyond your role and connect with our purpose ‘Nourishing by Nature’, taking ownership and driving change with entrepreneurial spirit.
- You’re customer-focused, decisive, and results-oriented—able to lead innovation and strategy in a fast-paced, complex environment.
- You bring strong strategic thinking, analytical skills, and creativity, with proven expertise in innovation and cross-functional project management.
What we offer
FrieslandCampina has a unique company culture of Dutch heritage and international presence. The work environment is informal and friendly, where you collaborate with passionate professionals. You will have access to training and coaching to support your professional growth, and internal career development opportunities are actively encouraged. With trust and autonomy, you will have the chance to create lasting impact, contributing to better nutrition for the world. As for the employment benefits:
- Salary between €6,500 and €8,700 per month, depending on knowledge and experience (full-time);
- Full-time workweek of 40 hours, 15% bonus, and a pension;
- We offer you a one-year contract, with the possibility to further develop your career within FrieslandCampina.
- Flexible working hours and opportunities to work from home (2-3);
- 200 hours of annual leave, the option to buy or sell 40 extra hours, and 8% holiday allowance;
- Free milk & cheese during lunch and delicious barista coffee at our headquarters.
Vacancy description
Daily Tasks & Responsibilities
- Shape the global protein strategy for FrieslandCampina’s €150M whey and caseinate portfolio, aligning with long-term innovation goals.
- Lead ideation and innovation projects, translating market insights into new product concepts and application priorities.
- Drive commercial leadership in NPD, developing business cases and guiding cross-functional teams from concept to launch.
- Craft compelling brand positioning and thought leadership for dairy proteins, ensuring FrieslandCampina remains a trusted voice in adult nutrition.
- Map global markets and customer segments, identifying growth opportunities and competitive threats.
Scope of the Role
- This is a global role with strategic influence across FrieslandCampina’s adult nutrition markets.
- You’ll operate within a matrix organization, leading multidisciplinary projects and aligning regional execution with global strategy.
Your Impact
- For customers: You’ll deliver innovative, science-backed protein solutions that meet evolving health and performance needs—like launching a new whey isolate tailored for active aging.
- For colleagues: You’ll inspire cross-functional teams, mentor junior marketers, and foster a culture of innovation and ownership.
- For member farmers: By driving demand for high-value dairy proteins, you contribute to sustainable growth and profitability across the cooperative.
- For society: You help nourish lives through better nutrition—developing products that support muscle health, recovery, and vitality in adults worldwide.
- This role is more than marketing—it's about shaping the future of nutrition through strategic vision, innovation, and purpose-driven leadership.
Team Details
See all colleagues on LinkedInFor thousands of people every day, we are more than just a dairy company. To our farmers, our employees, the communities we serve, the businesses we work with and the people to whom we bring happiness, FrieslandCampina means something more. For them it's not just about what we do, but who we are.
We value talented people from any background who want to contribute to something bigger than themselves. We encourage all of our employees to make decisions that benefit our entire company. At FrieslandCampina we own our own career and act accordingly. We trust you to make a difference in your job and influence the bigger picture. Working at FrieslandCampina means you are contributing to a better world.