Customer Category Manager Jumbo
Customer Category Manager Jumbo
In this position you are partly responsible for developing and implementing strategic and operational trade marketing activities for the dairy & cheese category at the retailer. These activities arise from the category vision, degenerated insights from the shopping consumer (deshopper) and the identified opportunities or threats for both the retailer and FrieslandCampina. The Customer Category Manager is also a sparring partner who thinks strategically and “outside-in” to actually achieve category growth. All this so that short and long-term category growth as well as volume, GP and market share targets are achieved for both parties.
Elvárásaink
- Academic/Master (WO) education and 5-7 relevant work experience in B2C FMCG: Marketing, Sales or TradeMarketing.
- Retail knowledge and knowledge of different channels;
- Knowledge and experience in the field of Sales / TradeMarketing / Category development;
- Knowledge of products, categories and sustainability;
- You are data driven and you have strong analytical skills;
- You are results-oriented, you work independently and you show ownership;
- You have conceptual thinking skills;
- You have a commercial and enterprising attitude;
- You are a driven and enthusiastic team player who has excellent communication and social skills;
- Ultimately, you work half the week at/together with the retailers;
- Fluent in the Dutch language and proficient in the English language
Amit kínálunk
- Unique company culture of Dutch heritage and international presence
- We offer great work life balance, and competitive salary & benefits package so you can enjoy it
- Competitive pension scheme, holiday allowance of 8%, end year allowance 4%, bonus scheme, flexible working hours and the ability to work from home.
- Diverse training and mentoring programs to help you grow on your own professional journey
- Exceptional support of cross disciplinary movement within the company to broaden your knowledge and growth paths
- A friendly and informal working environment, yet professional team members as sparring partners
- Autonomy and trust to create longer term impact that helps bring better nutrition to the world
- Free cheese and milk at lunch in the central office, and barista coffee to help you go through your working days with a lot of joy
Pozíció bemutatás
- You are partly responsible for developing and implementing all strategic and operational trade marketing activities for the dairy & cheese category at the retailer. These activities arise from the category vision you have developed, insights generated from the shopping consumer (the shopper) and identified opportunities or threats for both the retailer and FrieslandCampina.
- You are partly responsible for jointly developing and implementing a category plan (A-brand & Retail Brands) with the retailer, in line with FrieslandCampina's strategy, the retailer's formula strategy and objectives. All customer shopper activities must lead to a more strategic and externally oriented (trade) marketing policy, which is central to the long-term growth strategy within FrieslandCampina (“outside in”).
- You think strategically within the retail objectives of the category plan and are a full sparring partner (trusted advisor) to realize category growth, with the aim of creating disproportionate growth for FrieslandCampina.
- You are an internal expert in the category area (figures/strategy) resulting in stronger applied retailer plans from FrieslandCampina. You are partly responsible for promoting FrieslandCampina externally as a category expert.
- You are partly responsible for successful implementations of NPDs and/or relaunches so that distribution, market share
You strategically contribute to the retail objectives of the category plan and act as a sparring partner (trusted advisor) to achieve category growth, aiming to create disproportionate growth for RFC for all 6 categories; You are an internal expert in the category field (numbers/strategy), resulting in stronger applied retailer plans from RFC. The CCM shares responsibility for externally portraying RFC as a category expert