Sales Manager Horeca & Bakery Poland
Sales Manager Horeca & Bakery Poland
You are responsible for the total commercial results in the Polish Horeca & Bakery channel. Direct management of sales, matrix management of regional channel marketing and finance. Translating the FC Professional and H&B Europe strategy to the Polish market. Implementing the strategy accordingly.
Driving an entrepreneurial mindset, continuous improvement, a fact based (a.o. digital) way of working, well established relationship management / stakeholder management.
Responsible for the engagement in the full Polish team and positive contribute to the engagement of the full H&B Europe team
Responsible for the agreed volumes, turnover and GP per kg
Contributing as member of the International H&B commercial team to the total performance of H&B division channel?. Strategic execution of the plans in line with the global bakery & horeca marketing campaigns.
Was wir erwarten
You will be successful in the role when you have the following knowledge:
- Academic/Master (WO) level with more than 10 years relevant Commercial B2B experience
- In-depth knowledge of B2B and Foodservice market;
- In-depth knowledge of Sales incl. entrepreneurial and commercial skills, winning mentality, agility, resourcefulness
- Proven relevant experience in complex Project Management
- Proven relevant experience Key Account Management
- Proven knowledge of food industry
- Knowledge of Financial Management
- Knowledge of Human Resources Management
- Marketing knowledge is a pre
- Languages: Polish and English verbal and written is a must
Next to knowledge, you have the following competencies & skills
- Result oriented, creative with excellent problem solving, analytical and influencing skills
- Entrepreneurial and commercial skills, winning mentality, agility, resourcefulness
- Pro-active, willing to take ownership
- Excellent inter-personal communication skills incl. questioning and listening
- Negotiation and Value-Based Selling skills
- Able & experiences to work in matrix and network organization with multi-disciplinary approach.
- Analytical and mature financial skills
- Digitally savvy
- People management
Attitude:
- Leveraging relationships
- Show business and commercial sense
- Behaving commercially obsessed
- Generating impact
- Acting with ethics and values
- Driving customer business
- Team player and empowering leader
Was wir bieten
You will be part of the Leadership team of Horeca & Bakery Europe. Your scope will be Poland. Together with the Polish team you will develop and execute the ambitious strategic growth plan.
The Polish team that you coach and lead exists of 10 talents.
Stellenbeschreibung
The following will be your main accountabilities:
- Commercial strategy for Horeca and Bakery channel in Poland
- Co-develop commercial strategy H&B EU, translate and implement commercial strategy for Poland
- Define and meet targets to meet strategy
- Drive digital first commercial execution, lead transformation and be an ambassador for other markets and peers
- Identify new pilots Win line with commercial strategy and digital transformation journey
- Drive new wow: experirmental, data driven
- Implementation of digital concepts such as touchpoint planning, , CRM, customer journey
- Drive mental availability and customer preference by preferred partnerships
- Grow operator penetration & Share of Wallet
- Lead winning partnerships with key strategic customers and market parties
- Revision trade term house: develop & install future proof win-win pricing model and trade terms both direct and indirect
- Secure optimal distribution in market and implement new Route To Market
- Innovation
- Identify and capture market developments and opportunities such as large bakery
- Adapt global launch plan to fit locally
- Launch the cream cheese portfolio in Poland
- Compliance
- Ensure contracting fulfils legal requirements
- Continuous Improvement
- Improve and embed the way of working around the commercial processes
- Relationship management
- Ensure and improve best customer experience (a.o. visits, questions, complaint handling, OTIF-deliveries)
- Align with relevant stakeholders within broader FC-organization (other disciplines, adjacent sales teams)
- Fact based
- Steer on financial parameters (i.e. volume) and on leading strategic KPI’s in line with the companies Agile Commercial Execution model
- Manage the A&P budget
- Drive implementation and improvement of digital tools to support commercial processes (Salesforce)
- Leading team
- Develop and nurture a diverse commercial team
- Attract, grow and retain talent
Details zum Team
Alle Kollegen auf LinkedIn anzeigenFor thousands of people every day, we are more than just a dairy company. To our farmers, our employees, the communities we serve, the businesses we work with and the people to whom we bring happiness, FrieslandCampina means something more. For them it's not just about what we do, but who we are.
We value talented people from any background who want to contribute to something bigger than themselves. We encourage all of our employees to make decisions that benefit our entire company. At FrieslandCampina we own our own career and act accordingly. We trust you to make a difference in your job and influence the bigger picture. Working at FrieslandCampina means you are contributing to a better world.
FrieslandCampina Professional is a world-class, global leader in dairy and plant-based value-added ingredients and solutions targeted at professional customers such as bakeries, fast food and coffee chains, hotels, restaurants, catering companies as well as industrial food and beverages companies.
In close cooperation with customers and through the exchange of in-depth market, ingredient and solution expertise, FrieslandCampina Professional helps customers to win in their markets. FrieslandCampina Professional is a global business with sales offices, dedicated ingredient product and application development and production facilities around the world.
Local administration of Compensation & Benefits will be via Randstadt Poland. You will be based in Poland